The Ufilliate affiliate program is part of the Uffiliates networks that is part of the 888 holdings which is the company behind two of the most successful and oldest online gambling websites, Pacific Poker and Casino-on-Net. The idea behind Uaffilates was to bring all 888's products together, which allows gambling affiliates to promote these products on one platform.
One main advantage of joining the Uffiliate network is the range of gambling brands that are offered. Uaffiliates has expanded to allow an affiliate to earn from over 18 different pokers, betting, and casino brands. In addition, reports are updated regularly, and an account manager is assigned to each account for easier management.